Once upon a time ,a voice was born , not jus a voice but a radio god, born Michael Sidi-Ali ,popularly known as “SHUGA” the radio jagaban aka your mama’s favorite son in law.
A Nigerian born media consultant and entertainment enthutiast ,On air personality(OAP), master of ceremony (MC),Voice over artist,hype man actor,model,web designer,sound engineer and music producer.
Hails from the north central and south south part of the Niger, as he is fondly referred to as that ABUJA/Kogi boy, Spent most of his growing days in the north.
Started his radio carrier sometime in 2006 as a music master, audio editor industrial attachee at 96.9CoolFm Abuja, after graduation 2007 Moved to Rhythm 94.7 Abuja, co-Host of the RythmTop97.
Bagged an associate degree at “The Los Angeles Film school in audio and film production, 2008/2010. Joined 99.9Kissfm,Abuja, 2013-2015,Host of the weekend show, Head of programs and content at Restoration TV,abuja(cable TV)afterwards.
Relocated to Lagos 2016, as a pioneer staff(On-Air personality and sound editor) at 98.9KissFmLagos and currently the Head of Programs at 98.9kissfm lagos ever since then Lagos radio air waves has never been same as the journey begins…..